Why are manufacturers switching to simple CRM software to secure business success?

Customer Relationship Management (CRM) is at the core of every business, and having the right tools to manage this data, make the most of the information, and grow relationships that result in more sales is a core business process. Simple CRM tools might seem like they do not offer the coverage needed or may need to be augmented with expensive package options, but when you choose the right one, it is surprising the difference that it makes. Today we are looking at the challenges manufacturers face in choosing CRM software, the benefits of switching to a simpler CRM software, and how to find the right one that fits your needs.

What challenges are involved in finding complete CRM software?

The right CRM is going to sit at the core of your business operations, so you have to be absolutely sure that the one you choose is going to fit your current business and is capable of evolving and growing alongside you.

Simple does not always mean better, and you do have to be especially careful when looking at platforms that promise an easy approach, but do not offer detail and clear explanation of what they are bringing to your business.

Some of the main challenges that may present themselves when you are looking for a complete CRM solution for your manufacturing business may include:

• Limited functionality requiring expensive add-on packages, upgrades, or unsupported integration with third-party programs.
• High costs that vary from tier to tier, and often involve limitations in use or additional costs for extra licenses.
• Lack of mobile support preventing sales teams from updating client information or viewing data when out in the field.
• Limited technology that does not meet existing needs, and often sees platforms go long periods of time without upgrades or new functions.
• Slow or no customer service support leaving you waiting around for responses and having to create workarounds to deal with issues.

TEB Apps is a comprehensive CRM and team management solution that offers you an easy to understand and operate platform, backed by sophisticated and reliable technology.
When you work with TEB to boost your sales teams performance, you are working with a team that constantly seeks to evolve and grow, so you are always getting the best tools available.

What are the key benefits of switching to a simpler CRM software solution?

Being able to handle complex operations with ease saves you time, money, resources, and improves team morale.

Having a system in place that lets you strategically manage your processes, keep track of your team, monitor industry trends and opportunities, and provides you with reliable data for forecasting and evaluation can make the difference between a profitable quarter or not.

Key benefits that you might expect to see from the right CRM can include:

• Improved customer management.
• Increased customer retention.
• Boosted sales.
• Highly detailed analytics delivered in easy-to-understand format.
• Better management of leads.
• Automated opportunity management allowing for faster responses.
• Integrated order management and integration of products.
• More accurate quoting and shorter sales cycles.

Manufacturing businesses have to be on top of trends, ensure that they have the materials available to fulfil orders, and ensure that existing stock is not sat too long in the warehouse resulting in loss of profits when it has to be marked down to shift it.

Having a CRM that is simple to use, but still provides comprehensive solutions, complex activities in the background, and can be relied upon to be accurate and supported is a business-critical function, and taking the time to ensure that you are working with a provider that can offer this and more, is something you should be taking very seriously.

How to find a simple CRM software that meets your needs:

When looking for a simple CRM that still meets your needs, of course you will want to look for a cost-effective option, and one that is capable of scaling with your growth.

When considering a CRM, think about:

• Whether the CRM has been designed to support your sales team, and whether the functionality is appropriate for your needs.
• What level of tech support and operational support is available, and whether it comes at an additional cost.
• How the tool integrates with your existing structure, and whether it offers third-party integration.
• How long it takes to set up and be ready to use.
• The value for money and what contractual obligations it comes with.
• The sales process and management tools that come with it.
• Whether there are analytics and monitoring tools included in the package, and how flexible these are when compared to your reporting needs.

Finding the right balance between functionality, reliability, and cost is of course the ideal, and there are a lot of solutions on the market that purport to offer all three key elements. Take your time and look at what the CRM is capable of doing now, when it was last added to, and what customers are saying about the platform before you make a final decision.

What can TEB Apps bring to your business?

Whether you are looking for a simple CRM for small business use or want to use a simple CRM solution for larger more complex operations, you need to work with a platform that is capable of scaling with your needs.

TEB Apps takes complex CRM solutions and makes them simple! When you work with us, you will benefit from a whole range of tools and functions that are:

• User friendly and designed to operate intuitively.
• Supported by training and support available every step of the way.
• Able to give you complex automation without the stress or worry of developing and installing it yourself.
• Centralised data and real time tracking

Book a demo today to talk to our experts and discover how we can make a difference in your manufacturing business, allowing you to spend your time and resources on developing your business, supported by processes that your team can easily work with and always rely on.